From the sublime Scimitar, he moved to the Bond Bug – a bright orange, wedge-shaped two-seater based on Robin mechanicals. It was aimed at swinging youngsters and, says Mr Karen, who designed it, ”attracted as much attention on the street as a Lamborghini” But it had more than its share of problems. Strikes limited production, it was not well made, and it was sold through Reliant dealerships, which were used to selling to more genteel customers. But its fatal weakness was that it could not be sold at a price that would attract young customers.Although the Bug died in 1975, the mid-Seventies were the high point in Reliant’s history.
It turned over more than pounds 30m and employed 3,700 people in seven factories, making it the second biggest British-owned car company. The three-wheelers, which had been repeatedly facelifted, were being produced at 330 a week, taking a remarkable 1.25 per cent of the UK car market, thanks to clever marketing based on the simple fact that they were cheap to run.A four-wheel version of the Robin, the Kitten, was launched, while other niche cars were being planned. These included an up-market medium-sized car built in collaboration with BL; a new Scimitar, a smaller sports car, a taxi, and a ”people-carrier”. This last, designed by Tom Karen, had most of the features of the Renault Espace, the first European people-carrier, which was not launched until the mid-Eighties.
It was launched in 1966, became the best-selling car in Turkey, and formed the basis for a new motor industry.He also looked for niches that Reliant could fill. That, Mr Karen says, ”did no harm at all”.Meanwhile Mr Wiggin continued with his plan to set up production lines abroad. Ogle was commissioned to design a saloon and estate car, with the unlikely name Anadol, for the Otosan Company in Istanbul. This was the Scimitar GTE, a car way ahead of its time that has been much imitated. Princess Anne had seven (including the last one, built in 1986) and was caught speeding in one.
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